BEACON (Nearby) Proximity Τechnology
REMOTE / WIRELESS / AUTOMATIC / PUSH NOTIFICATIONS / SECURE CONTACT / COMMUNICATION
A small, rugged device (Beacon) is safely positioned at studied points of outdoor or indoor spaces (shops, public spaces, mass stations etc.), acts as a push notifications transmitter in a nearby perimeter from the point of installation (eg 50m or 100m in perimeter), whereby automatically identifying the presence of a mobile phone by any passerby in that radius, it sends instantly short and secure/recognizable Bluetooth-enabled message without any application requirement (app).
Informs and invites the user, passer or visitor to enter, engage, participate in actions, promotions, contests, gift vouchers, etc.
The system is completed with detailed analytics record insights of each user’s movement/ contact/route, offering the operator a unique, complete and easily usable database of the user’s integrated behavior. (Day, time, time, residence time, etc.)